Friday, January 31, 2020
Stategic Managment - Board Report on MarketPlace Progress Essay
Stategic Managment - Board Report on MarketPlace Progress - Essay Example Even though the overall performance may not look substantial in the first quarter, market saturation has been acknowledged as one of the factors that led to the projection of these results. According to the financial reports of the first quarter, there has been a weak financial return, a clear indication that the company has long-term focus attributed by stock turnouts (Grünig and Kühn 2011). After the three years in this industry, Tech Nova Company has been considered as the third best in travelers demand with a total return of 448 points after universal and Pineapple computers. However, the marginal difference was quite narrow and can be easily attained. Moreover, the organisation forms the third best overall in market share. While striving to achieve its best competitive edge, the organisation has also put in place mechanisms to catch up with the second best firm before putting more emphasis of competing with the leading company (Dobson 2004). Tech Nova’s market segments are characterized by more emphasis on both workforce and the travelers. However, latest reviews have pointed it out that much more can be generated from the workforce as compared to travelers. In addition, achieving substantial results from both is even easier through adjustments of the previous results. The organisational long-term intention is to venture in to the market for Mercedes because, this is one of the leading firms whose monopoly within the first quarter is an indication of good potential for the market (Betz 2001). From the preliminary results of the first quarter, Tech Nova has been competing only within three markets, but due to the organisational potentials, other markets have been identified. The company can make expansion regionally to areas such as Tokyo and Toronto since only PineApple has been dominant in these areas. The main organisational objective is to expand its market
Thursday, January 23, 2020
Essay --
Marketing appeals to me because it is a field that that is always evolving to accommodate the needs of the consumer. It is an industry that is always developing and I love the idea of progression and new discoveries. It is difficult to consider that just less than ten years ago, social media was non-mainstream; now it is a universal phenomenon with Facebook attaining its billionth active user the preceding year. A few decades prior to this, television was discovered. Marketing embraces all of these new variations and uses them as a medium for communication. The influence of marketing and the extent to which it helps form someone’s outlook on a brand or company is something which has captivated me for several years. Nonetheless, Marketing has progressed from a creative practice into a form of psychology and both of these characteristics of the course intrigue me. It is for this reason I would love the opportunity to study marketing in depth at university. I currently work part time at Market Probe Ltd, an independent market research company based in London. I interview costumers over ...
Wednesday, January 15, 2020
Characterization of Having Anorexia Nervosa
Anorexia nervosa is a psycho logic illness that is characterized by marked weight loss, an intense fear of gaining weight, a distorted body image, and amenorrhea (Johnson 1996). It primarily affects adolescent girls and occurs in approximately 0.2 to 1.3 percent of the general population (Johnson 1996). There are numerous complications of anorexia nervosa, involving nearly every organ system, however most complications may be reversed when a healthy nutritional state is restored (Johnson 1996). Treatment involves nutritional and psychological rehabilitation, and may be administered on an inpatient or outpatient basis (Johnson 1996). By the age of eighteen, more than 50 percent of females perceive themselves as too fat, despite having a normal weight, therefore it is not surprising that the prevalence and incidence rates of anorexia nervosa (and bulimia) tend to be higher in certain populations, such as college sororities (Johnson 1996). In this type of environment, there is a high priority placed on thinness and dieting is a common practice (Johnson 1996). This condition generally begins in adolescence to early adulthood, with onset at a mean of 17 years of age, however it has been reported in grade-school children and middle-aged persons (Johnson 1996). Anorexia nervosa seldom occurs in developing countries, and is most common in industrialized societies, such as Great Britain, Sweden, Canada, and the United States, where food is easily obtained and a high priority is placed on slenderness (Johnson 1996). Patients with anorexia maintain a body weight less than 85 percent of normal either through weight loss or by refusal to make expected weight gains during times of normal growth (Johnson 1996). Criteria for anorexia nervosa as defined in the Diagnostic and Statistical Manual of Mental Disorders, DSM-IV include: A.Refusal to maintain body weight at or above a minimally normal weight for age and height. B.Intense fear of gaining weight or becoming fat. C.Disturbance in the way in which one' body weight or shape is experienced, undue influence of body weight or shape on self-evaluation, or denial of the seriousness of the current low body weight. D.In postmenarcheal females, amenorrhea, i.e., the absence of at least three consecutive menstrual cycles A woman is considered to have amenorrhea if her periods occur only following hormone, e.g., estrogen, administration (Johnson 1996). During the current episode of anorexia nervosa, the individual has regularly engaged in binge-eating or purging behavior, i.e., self-induced vomiting or the misuse of laxatives, diuretics or enemas (Johnson 1996). Individuals with anorexia nervosa have a disturbed perception of their own weight and body- shape (Johnson 1996). Some individuals perceive themselves as overweight even though they are emaciated, while other perceive only certain parts of their body as fat (Johnson 1996). Although anorexia nervosa typically develops during adolescence, late-onset disease may emerge in adulthood after successful pregnancies and child rearing (Tinker 1989). When a patient's weight falls below 70 percent of ideal body weight, hospitalization and use of a nasogastric tube and hyperalimentation may be necessary (Tinker 1989). Many adults who have anorexia nervosa resist an impatient psychiatric admission, however they can be managed on an outpatient basis by a team consisting of the family physician, a psychotherapist and a nutritionist (Tinker 1989). With careful attention to fundamental concepts of care, interventional skills and positive attitudes toward patient care and recovery, most patients with eating disorders can be expected to do well, however the expectation that every patient will develop entirely ‘normal' behaviors and interpersonal relationships may be unrealistic (Tinker 1989). Julie K. O'Toole, M.D. reported to a conference sponsored by the North Pacific Pediatric Society, that despite common perceptions among medical professionals and the general public, anorexia nervosa is not a psychosocial disease, but is a brain disorder and should be seen as such (Finn 2005). O'Toole claims she has treated children who were home-schooled on farms with no television and no access to fashion magazines, however she does admit that the images of thinness in the media do make it more difficult to achieve remission (Finn 2005). Moreover, several formal epidemiologic studies have failed to find any link between anorexia and social class, and that the disease has been seen in non-Westernized Arabic girls, as well as Asians (Finn 2005). Thus, according to O'Toole, by rejecting the purely psychoanalytic paradigm allows the patient to receive the same compassion and understanding as do victims of other medical diseases (Finn 2005). The most common physical examination findings are lanugo, bradycardia, and hypotension, osteopenia and osteoporosis (Harris 1991). Medical complications include pain and retarded emptying of the stomach, excessively dry skin, intolerance to cold weather, constipation, and edema (Harris 1991). Other complications include decreases in heart size and the development of abnormal blood flow dynamics through the heart chambers and valves (Harris 1991). Laboratory abnormalities can include anemia, leukopenia, thrombocytopenia, hypoalbuminemia, and disturbances of thyroid function (Harris 1991). Some studies have found that undernourishment may result in a significant stunting of growth in male adolescents, but has only a marginal effect in female adolescents (Stein 2003). Other investigators note advanced skeletal maturation during growth retardation, resulting in permanent foreshortening, in a female patient but not in male patients (Stein 2003). A recent study found that anorexia nervosa patients who were discharged while underweight had a worse outcome and higher rate of re-hospitalization than those who had achieved a stable weight (Maloney 1997). A weekly joint care conference on the medical ward is critical for successful management, and for outpatient treatment, the clinician sets the target weight as that weight necessary to regain menses and stop bone demineralization (Maloney 1997).
Tuesday, January 7, 2020
Masculine and Feminine French Nouns How to Tell Them Apart
A noun is a word that represents a person, place, or thing, whether concrete (e.g., chair, dog) or abstract (idea, happiness). In French, all nouns have a genderâ€â€they are either masculine or feminine. The gender of some nouns makes sense (homme [man] is masculine, femme [woman] is feminine) but others dont: the words personne [person] and victime [victim] are always feminine, even when the person or victim is a man! It is very important to learn a nouns gender along with the noun itself because articles, adjectives, some pronouns, and some verbs have to agree with nouns; that is, they change depending on the gender of the noun they modify. The best way to learn the gender of French nouns is to make your vocabulary lists with the appropriate definite article or indefinite article. That is, rather than a list like this: livre - bookchaise - chair Make French vocabulary lists like this: un livre - bookune chaise - chair This will help you learn the gender with the noun. The gender is part of the noun and you will be much better off learning it now, as a beginner, than trying to go back after years of study and memorizing the genders of all the words youve already learned (we speak from experience). Also, there are quite a few French nouns with different meanings depending on whether they are masculine or feminine. Gender of French Nouns French nouns are always masculine or feminine, and you usually cant determine the gender just by looking at the word or thinking about what it means. While there are some tendencies in the gender of French nouns - see the table below - there are always exceptions. Please dont use these patterns as a way to avoid learning the genders of nouns - just learn each word as gender noun and then youll know them forever. Nearly all French nouns have different forms for singular and plural. In addition, many nouns that refer to people and animals have both a masculine and a feminine form. Ending is usually: -age masculine Exceptions: une cage, une image, une nage, une page, une plage, une rage -eau masculine Exceptions: l'eau, la peau -à ©e feminine Exceptions: un lycà ©e, un musà ©e -ion feminine Exceptions: un avion, un bastion, billion, un million, un lion, un scion -tà © feminine Exceptions: un comità ©, un invità © In addition, most countries and names that end in e are feminine. French Nouns With Irregular Feminine Forms Most French nouns become feminine according to regular patterns, but there are a number of irregular nouns, based on the final letter(s) of the masculine singular noun. Nouns that end in a vowel plus L, N, or T usually become feminine by doubling the consonant before adding E. Ending: en  enne   Noun: le gardien (guard)Masculine singular   le gardienFeminine singular   la gardienneMasculine plural   les gardiensFeminine plural   les gardiennes Ending: el  elle   Noun: le colonel (colonel)Masculine singular   le colonelFeminine singular   la colonelleMasculine plural   les colonelsFeminine plural   les colonelles Nouns that end in er need a grave accent: Ending: er  à ¨re   Noun: le boulanger (baker)Masculine singular   le boulangerFeminine singular   la boulangà ¨reMasculine plural   les boulangersFeminine plural   les boulangà ¨res The final letters eur have two possible irregular feminine endings: Ending: eur  euse   Noun: un danseur (dancer)Masculine singular   un danseurFeminine singular   une danseuseMasculine plural   des danseursFeminine plural   des danseuses Ending: eur  rice   Noun: un acteur (actor)Masculine singular   un acteurFeminine singular   une actriceMasculine plural   des acteursFeminine plural   des actrices Notes These rules are similar for making adjectives feminineThe rules for making nouns feminine apply only to people and some animals. They do not apply to objects, which have only one form: masculine or feminine.Compound nouns have their own gender rules. French Nouns With Irregular Plurals Most French nouns become plural according to regular patterns, but there are a number of irregular nouns, based on the final letter(s) of the singular noun. The endings al and ail change to aux in the plural: Noun: un cheval (horse)Masculine singular   un chevalMasculine plural   des chevaux Noun: un travail (task, job)Masculine singular   un travailMasculine plural   des travaux The endings au, eau, and eu take an X for plural: Noun: un tuyau (pipe, tip)Masculine singular   un tuyauMasculine plural   des tuyaux Noun: un chà ¢teau (castle)Masculine singular   un chà ¢teauMasculine plural   des chà ¢teaux Noun: un feu (fire)Masculine singular   un feuMasculine plural   des feux
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